December 10th, 2010
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Google Case Study: Roy’s Restaurant achieves 800% ROI with mobile only campaigns and hyperlocal advertising
With the growth of the smart phone market, local businesses are starting to reap the benefits of mobile advertising. Roy’s Restaurant is one such success. By utilizing Google’s click-to-call phone numbers in local ads on mobile devices and hyperlocal advertising, Roy’s has been able to achieve an astounding 800% on ROI by focusing solely on mobile advertising.