Local SEO
Dominate Your Market, Online and in AI
When someone searches "best [service] near me", in Google, in ChatGPT, or in Google's AI Overviews, you need to be the answer. Local SEO today is about more than Google Business Profile. It's about owning the map pack, earning five-star reviews, and becoming the brand that AI systems recommend when local intent is high.
Local Intent Is the Highest-Converting Search
Searches with local intent convert at dramatically higher rates than general queries. The challenge is that local results are now split across Google Maps, AI Overviews, organic results, and AI assistants, and you need to win in each channel.
Map Pack = First Call
The Google Map Pack, the top three local listings that appear above organic results, captures the majority of clicks for local searches. Brands that consistently appear in the Map Pack for their core service queries see dramatically higher call and visit volume than those ranked just below.
AI Assistants Now Answer "Near Me" Queries
ChatGPT with browsing, Google's AI Overviews, and Gemini all handle local queries, recommending specific businesses with real reviews and location data. Local brands with strong GBP profiles, high review ratings, and consistent citation data are the ones getting recommended.
Reviews Drive Both Rankings and AI Recommendations
Review quantity, recency, and sentiment are core ranking factors for local search. They also directly influence which businesses AI systems recommend when users ask for local service providers. A structured review generation strategy is non-negotiable.
Everything You Need to Win Locally
From GBP optimization to local AI search visibility, we cover every channel where local customers find businesses like yours.
Google Business Profile Optimization
Complete GBP setup and optimization, categories, service areas, hours, photos, posts, Q&A, and attribute management, all aligned with the factors that drive Map Pack rankings and AI recommendations.
Local Citation Building & Cleanup
Consistent NAP (Name, Address, Phone) data across every directory, aggregator, and data provider. We audit existing citations, fix inconsistencies, and build new citations on high-authority local and industry-specific directories.
Review Generation Strategy
A systematic, compliant process for generating a consistent stream of authentic reviews, including timing, request channels, response templates, and recovery workflows for negative reviews that protect your rating.
Local Content & Landing Pages
City and neighborhood-specific landing pages, local service content, and community-focused blog content that targets high-intent local queries and reinforces your geographic authority to both Google and AI systems.
Local Schema & AI-Ready Markup
LocalBusiness, Service, and GeoCoordinates schema implementation that makes your location data machine-readable for both Google's local algorithm and AI assistants responding to near-me queries.
From Local Obscurity to Map Pack Leader
Local Visibility Audit
We audit your current GBP, citations, review profile, local rankings, and AI assistant responses to baseline your local visibility and identify the highest-use improvements.
Foundation & Content Build
We optimize your GBP, clean up citations, launch your review strategy, and build or improve local landing pages, establishing the foundation for consistent Map Pack and AI assistant presence.
Compete, Monitor & Grow
Monthly local rank tracking, GBP performance reporting, and review monitoring, with ongoing optimization to maintain and expand your local market share as competition evolves.
Ready to Own Your Local Market?
See exactly where you stand in local search and AI recommendations, and what it would take to be the first brand customers find.